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Case study

20,000 pages audited for SEO with Claude and Semrush

Client: large website owner Service: AI Search Optimization

The problem

A site this size produces audit exports nobody can read. Thousands of rows of technical issues, rankings and backlinks, with no way to tell which fixes would move rankings and which were noise.

Going to AI

What AI did

Semrush crawled every page and pulled the technical, ranking and backlink data. Claude read the full export, grouped the issues by pattern and flagged the ones most likely to affect rankings.

Staying with people

What people did

Our SEO team reviewed Claude's groupings, threw out false alarms and ranked the fixes by impact and the effort each would take.

The result
20,000

A ranked fix list the client's team could act on, in place of a 20,000-row spreadsheet.

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